---
title: What are the differences between High Traffic Area and Exclusive Category Sponsorship Banners?
description: "     High Traffic Area Banners   Exclusive Category Sponsorship Banners Three available positions:  "
---

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# What are the differences between High Traffic Area and Exclusive Category Sponsorship Banners?

| **![SpecialChem mockup - banner - HTA](https://knowledge.specialchem.com/hs-fs/hubfs/Knowledge%20Base/Digital%20Marketing%20Solutions/SpecialChem%20mockup%20-%20banner%20-%20HTA.png?width=688&height=393&name=SpecialChem%20mockup%20-%20banner%20-%20HTA.png)** |  | **![SpecialChem mockup - banner - ECS](https://knowledge.specialchem.com/hs-fs/hubfs/Knowledge%20Base/Digital%20Marketing%20Solutions/SpecialChem%20mockup%20-%20banner%20-%20ECS.png?width=688&height=393&name=SpecialChem%20mockup%20-%20banner%20-%20ECS.png)** |
| --- | --- | --- |
| **High Traffic Area Banners** |  | **Exclusive Category Sponsorship Banners** |
| Displayed on the most visited pages of the SpecialChem website such as technical library, articles, news, product pages. |  | Displayed on specific technology pages of the SpecialChem website. |
| Three available positions: - Leaderboard - Top Rectangle - Mid Rectangle |  | Displayed as a combination of a Rectangle and a Top Rectangle position within the sponsored categories. |
| Main purpose is to bring **massive awareness** to your company / brand / products. |  | Main purpose is to **influence the SpecialChem members’ selection process** when they look for solutions in a specific category on our website. |

 

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