---
title: What is a newsletter banner?
description: A newsletter banner is an image at the top of your newsletter.
---

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# What is a newsletter banner?

## A newsletter banner is an image at the top of your newsletter.

It can consist of a company logo, company name, or a combination of the logo and the picture.

The role of a banner is to convey a meaningful message to a broad, specific, or targeted audience. The banner message can strengthen your brand awareness, assert leadership, announce the release of a new product, or even increase your popularity in your target market.

Read our blog article on [how to create a stunning banner design](https://business.specialchem.com/blog/how-to-design-a-stunning-banner-that-viewers-will-remember). 

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